Univar Solutions:

The Technical
Superheroes

  illustrative    playful   humanistic

The goal was to create graphic novel style promotional materials showing the range of talent and skill Univar Solutions brings to their clients. 35 people were transformed into superheroes with abilities based on their area of expertise in CASE and/or LMWF.
In collaboration with: Tommy Simon (Associate Creative Director, Copywriting), Peter Levin (Executive Creative Director), and Dillon Csanda (Senior Account Executive).
To view the comic, click here.
Comic: 6.625x10.25in 
Trading cards: 2.5x3.5in 

Concepts for a one page ad for Facebook celebrating the Advertising Hall of Fame inductees of 2020. The goal was to create a layout that feels playful and captures the excited mood of the ceremony.
Art directed by Amanda Halibi and Cherelle Washington

A series of assets for Oakland County to encourage COVID-19 vaccinations for children, teens and young adults. Designing within an established campaign's standards, new graphics were created for a range of media including billboards, social media posts, motion graphics and digital banners.
Art direction and copywriting by Güd Marketing
To view the case study, click here.

My intent was to communicate the story of Tibor Kalman’s life and work. The solution aligns with his rebellious and quirky approach to design and requires the reader to destroy the book to access full content.

11x8.25in